GILES X WOOL AND THE GANG

It was a happy day at Wool and the Gang HQ when we were contacted by the team at Giles DeaconBritish fashion designer Giles Deacon is best known for his playful designs and gigantic knitwear. You can imagine our excitement when he asked us to work with him on his London Fashion Show knitwear AW 14!


Jade (Co-founder & Creative Director) used to write about Giles back in her Saint Martins days. He has always been her most influential designer, so she was pretty thrilled to pop over to his studio for a cup of tea. After the meet we had to pinch ourselves a few times – we were asked to make pieces for his A/W 2014 collection!

“Giles has been the perfect partnership for our Gang. He’s never been afraid of being bold and daring – he’s like ‘go big or go home’. And we like that. We’ve built a Gang of over 2000 knitters in the past 6 months, it’s an amazing creative force and they love new challenges to make show-stopping knitwear!”

Giles has designed chunky oversized knitwear in Fireball Orange and Ivory White in our Crazy Sexy Wool with Lily Intarsia, as worn by models Cameila and Irina. The Lily Intarsia was created by one of our Gang Makers, Sam.

“It has been amazing to see the jumpers grow and come to life…on the downside my room at the moment is covered in orange and white wool!”

On top of designing and creating the show pieces, we also created over 200 GILES EEK hats for the fashionista crowd attending the show. In 2 weeks we’ve rounded up our Gang Makers to knit up some magic. Our awesome Gang made it happen.

‘I did one hat per day – ten in total. It’s just amazing the fact that I made them on my kitchen table and they are going to be at London Fashion Week.” Gang Maker, Sandra.

“Must have Accessory of the new season.” ELLE Accessories

“Next of the best of Fall 2014.” Fringe Association

“The Giles EEK Hat is the ultimate fashion statement for the season ahead.” Marie Claire Runway

 SHOP GILES X WATG COLLECTION

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